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Katie Couric posed for People with no makeup on and said it’s time to celebrate women at every age

Summary List PlacementThough it's common for celebrities to share no-makeup selfies and videos on Instagram, Katie Couric recently took things a step further. The 64-year-old journalist was photographed by Ramona Rosales in People's 2021 Beautiful Issue. For the feature, she and other stars including Katie Holmes decided to pose without wearing...

katie couric

Summary List Placement

Though it’s common for celebrities to share no-makeup selfies and videos on Instagram, Katie Couric recently took things a step further.

The 64-year-old journalist was photographed by Ramona Rosales in People’s 2021 Beautiful Issue. For the feature, she and other stars including Katie Holmes decided to pose without wearing any makeup.

“Can’t believe @people included me in their Beautiful Issue, (and that I agreed to do a photo shoot with no makeup!😅)” Couric wrote on Instagram. “But ultimately, I think when we start seeing women as they age and appreciate the beauty that comes with that, women will stop trying to look young all the time.”

“We need to start appreciating and celebrating women at every age!” the journalist added. “Am I right ladies???💓”

In a video taken during the People photoshoot, Couric described makeup as “really interesting” once you get older. She said if you wear “too much,” it can be aging, while it can be “terrifying” to wear none.

“I think you just have to have the right amount to kind of enhance yourself but not try to cover up who you are or the experiences and laugh lines that you have,” she said.

According to Couric, she no longer does “the full spackle treatment” with makeup, as she’s no longer on TV each day. Still, she says she uses “a little bit” — mainly mascara and lipstick — when she appears on virtual events like Zoom calls and Instagram Live videos.

“It’s so funny because now people are saying to me, ‘We don’t like you with all that makeup anymore,'” she said. “I think people appreciate showing the real you and it’s been nice to hear people say ‘We like you just the way you are.'”

This isn’t Couric’s first venture into the beauty realm — she previously took part in Olay’s 2020 Super Bowl commercial

The skin-care brand’s 2020 campaign, called Make Space For Women, advocated for women in STEM and donated $1 — up to $500,000 — each time the #MakeSpaceForWomen hashtag was used on Twitter.

Couric appeared in the clips as a journalist, sharing the news of Olay’s fictional first space mission. 

Representatives for Katie Couric did not immediately respond to Insider’s request for comment.

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