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Inside BuzzFeed and HuffPost’s tie-up

Summary List PlacementHi! Welcome to the Insider Advertising daily for November 23. I'm Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at LJohnson@businessinsider.com. Today's news: Inside BuzzFeed and HuffPost's tie-up, Bain & Co.'s bet on...

Summary List Placement

Hi! Welcome to the Insider Advertising daily for November 23. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at LJohnson@businessinsider.com.

Today’s news: Inside BuzzFeed and HuffPost’s tie-up, Bain & Co.’s bet on marketing, and Sports Illustrated-branded CBD cream.


buzzfeed uk

Staffers at BuzzFeed and HuffPost are worrying about layoffs and the future of their newsrooms as the two companies prepare to combine

Read the full story here.


Grudnowski_John_44551

Bain & Co. is the latest consultancy to set its sights on advertising, and says its marketing practice is growing by double digits every year

Read the full story here.


Sports Illustrated Mitchell and Ness collab

Sports Illustrated’s new owners think there are big dollars to be had in branded supplements and swimsuits — but not so much in magazines

Read the full story here.


More stories we’re reading:

Thanks for reading and see you tomorrow! You can reach me in the meantime at LJohnson@businessinsider.com and subscribe to this daily email here.

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